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Inside Magento: Open Source eCommerce

title = "Magento Open Source eCommerce">

title = "Magento Open Source eCommerce ">

In less than a year's time has Magento, an open source e-commerce platform, the top-searched online eCommerce System, Overtaking popular platforms such as osCommerce and Zen Cart. Not only has impressed Magento entrepreneurs, but developers sing his praise as well. But what's so great about Magento, and how it has pushed aside its competitors so quickly? We are on the Website Owner's Manual here to give you the scoop on Magento and will help you to decide whether this popular e-commerce platform is right for your business or the development company.

For companies

  • Magento is open source, so it is free to download (individual support has a price, but the online support forum is free to use)!
  • The search engine optimization (SEO) features are top-of-the-line compared to other platforms. For example, Magneto allows merchants to create their own products to URLs for the admin control panel. Most platforms create a product URL to the creation, which often times are not readable for search engines.
  • Google Analytics, a free tool that detailed monitoring of website statistics is integrated allowing the download.
  • Several branches can choose between different domains with just one Magento installation be maintained.
  • The ability to zoom-is included in the product images.
  • Rates for USPS, FedEx, UPS and are integrated in real time so that Shipping and handling quotes are always up-to-date.
  • Customers can compare Products side-by-side.
  • It is a one-page checkout system, so that customers are only a click away from ordering of products.

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About the Author

Melissa likes the Web and building things that live there. We ask her to do something, so disappears for a while, comes up with an intelligent design, then builds a Web site around that design that will not only do her bidding, but will do the bidding of their new owners. Over the past few years she has worked on (often single handed) the design, production and launch of 100s of websites. She usually does this quietly, efficiently, and with a smirk that makes everyone else wonder what she’s up to. And, if you ask her nicely, she might also agree to design a tattoo for you, although that will have to wait until after work.

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